within the first 30 minutes. If you don’t want to miss out on great opportunities, make sure your sales team receives an instant notification when a lead is generated on Facebook or can easily find the details of all your contacts once a contact form has been submitted. Perfect synchronization between your lead generation channels and your CRM is the best way to ensure sales follow-up is as fast as possible.
How did we learn all these
tips and tricks? By running experiments and measuring the impact of upstream and downstream conversions.
After all, you can’t optimize what you can’t measure.
Upstream signals: Information you get about the submission, such as what the customer is submitting, validity, and auto-rating.
Using the Meta Conversions API and whatsapp lead Meta Conversion Lead Optimization, you can feed data into the algorithm, which can optimize your campaigns for conversions beyond while you can certainly leads. These conversions can include valid, qualified leads. Additionally, by connecting your CRM, you can connect offline signals such as purchases.
Driftrock is the easiest
way to connect your lead ad forms to your CRM and the signals you need to take advantage of Meta Conversion Optimization.
Most of the signals you need for Meta tr numbers Conversion Optimization are immediately available if you’ve connected lead ads with Driftrock.