Image of a model wearing a golden yellow apron

Erika’s business started via an Image of a model online el salvador phone number library marketplace, and in true Cartographer style, she grew it slowly, eventually moving it to its own Shopify store. Her cautious approach—organic growth, no debt—has been both beneficial and limiting. “I feel like I’ve been able to make decisions based on my values and not anything else,” she says. “But it has been a long, slow process.”

The world will tell you to hurry up, to launch yesterday, to grow as quickly as possible. That’s not always the best way to start a business if you’re in it for the long run.

Attention to detail is a common

trait among Cartographer types. Portland Apron Company
Erika was in the midst of her first production run with an LA manufacturer when everything shut down. Though it was disappointing, her personality made her well-equipped for the changes affecting the whole world. “I am naturally an introvert. I’m happy to be home and enjoy time alone,” she says. But she’s not immune to loneliness. “You have to have constant grit and stay passionate.”

Predict your own future

Start a business on Shopify with a 14-day free trial.
Erika’s advice for fellow using bing for a competitive advantage Cartographers? “Trust your gut!” she says. “The world will tell you to hurry up, to launch yesterday, to grow as alb directory quickly as possible. That’s not always the best way to start a business if you’re in it for the long run.

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