One of them is Instagram. Perhaps for some B2B businesses! this is a new concept! and that’s precisely where the appeal lies: the enormous potential of this idea. So! how can we take advantage of each of the benefits of this social medium?
1. Minimalist designs
Since this network captures attention special database through images and videos! B2B companies can leverage this technique to attract the attention of other companies by using minimalist concepts. Examples:
-Construction companies can use images that isolate the central idea. Subtle! simple photographs can have a strong impact on readers. For a delivery company! for example! an image of a package with the company logo next to a mailbox will be more than enough to emphasize the importance of providing quality service.
A streaming service will only need an china business directory image of a tablet with its logo! accompanied by a single phrase such as “We have a date!” while baby clothing stores can use this concept by showing any of the clothing sets they sell! without any fuss or extravagance.
The ideas are numerous! but the concept is the same: simple yet attractive can generate unexpected sales.
2. Educational content
Videos with concise! useful! and digital marketing: when and why to use landing pages educational information are essential in this era of digital transformation. On this social network! companies like HubSpot have set an example in this regard. Their videos with interesting summaries on specific topics related to employment and digital marketing have thousands of views. Therefore! you should take the best of these ideas to create your own content:
-“Top Five” or “Top Ten” style videos are recommended for this purpose: “The 10 Most Successful Companies to Work For!” “The 10 Best Vacation Destinations!” or “10 Social Media Promotion Tips You Shouldn’t Miss.”