Is it all hosanna? No, as is often the case, certain advantages also have a number of disadvantages. This also applies to SaaS in general and Salesforce in particular. For example: having custom work developed takes time. In the long term, you benefit from it, but in the beginning it can seem as if you are only busy setting up the system instead of using it.
Such a software package is complex
Related to this, the complexity of a software package like Salesforce is a disadvantage. Due to the large how to choose a lamp for a stretch ceiling? amount of functionalities, adoption on the work floor does not happen automatically. Changes in the way people work are never implemented overnight. Employees must be willing to learn something new and understand why they should change. With regard to Salesforce, some instruction is also required to be able to work with it optimally and experience the benefits. That is why the initial phase after purchase will require extra attention and patience from management and the IT department. And of course from the users themselves.
Since mid-2014, there has been a lot of experimentation with using WhatsApp as a business communication or search engine optimization united states america marketing channel. For example, groups in WhatsApp are an excellent way for employees to communicate with each other digitally. WhatsApp has also been the new form of webcare for a while now. Various companies and broadcasters provide answers to questions from customers or users via the app. And WhatsApp was also a news source with push messages, used by the BBC, lagrowthmachine linkedin scraping tool for example, to keep Africans informed of new developments around Ebola. The simple chat app that 9.5 million Dutch people have installed on their smartphones has long since ceased to be suitable only for quick personal chit chats.
Quick refresher: the numbers
1. WhatsApp has over 800 million active users as of April 2015.
2. On average, users spend 195 minutes per week on WhatsApp.
3. The average user checks WhatsApp 23 times per day.
4. The average user sends over 1,000 messages per month.
5. On average, a user sends 40 images, 7 videos, and 13 audio messages per month.
6. WhatsApp adds over 1 million new users every day.
Impressive numbers, no wonder that developments around this popular chat app are increasing rapidly.