INSIGHT: Care/of is so customer-centric that it categorizes products bas on the buyer’s goal (improving joints, bones, concentration, sleep, improving digestion, etc.). This approach greatly aids the purchasing decision without requiring extensive training on the subject. The online store speaks the customer’s language .
On the other hand, the recommendation form is very exhaustive, perhaps too much for some people who are consider the features of its operation not willing to invest 5 minutes answering questions.
Changing our market positioning
Still, I must say it’s very well design, and the 53 questions are answer very quickly.
Personal
Health goals
Lifestyle
Values and principles
Thanks to the information it collects, its alg e exactly what our profile is and what we ne. That’s all it nes to create a personaliz package that’s ready to be purchas in your cart with a single click.
Is scaling the same as growing when it comes to eCommerce?
INSIGHT : The summary sheet it creates when processing the information is wonderful. It doesn’t just add a bunch of products to our cart; it provides the necessary information, explaining why and why it recommends each one . It undoubtly provides much-ne confidence in increasing conversions .
Although we’ve already seen some screenshots, it’s worth highlighting how well-design Care/of’s online store is.
The minimalist style to the images and fonts they use are ideal for conveying confidence, security, and singapore lead professionalism to users.
All of this, as I say, is very well done, but the user experience design is even better . They’ve manag to ensure efficient management of stocks and supplies that, despite its apparent simplicity, each product sheet contains a wealth of relevant information :
Certificates and indicators (allergies, intole al options such as veganism).They’re divid into
Suggestions for use.