On air is Likeni’s regular digest with the most important fresh and smart materials that came out this week. Today in the episode we will rejoice in group calls on Telegram and be surprised by Zoom’s record revenue for the third quarter of 2020.
We will also figure out what changes took placeemail data in Russian social networks in 2020, and why Instagram first launched music in our country, and then again canceled the long-awaited innovation.
Number of the week
- ram launched music in Russia and the CIS, and then said it was a bug.
- Group calls have appeared in Telegram .
- Zoom reported record revenue .
- TikTok has introduced three new features .
- The most popular smartphones in Russia in Q3 2020.
- 20 apps that collect the most data from Russians.
- Social media figures and trends in Russia.
- VKontakte has updated the Tests app .
- VKontakte launched a section of private ads .
- Facebook acquired CRM startup Kustomer .
- VK Mini Apps services have appeared in Odnoklassniki .
- Apple has released a ranking a pragmatic approach to martech investments of the most popular apps in 2020.
- Free online marathon about promoting business on YouTube .
- WhatsApp has launched new features for personalizing chats.
- Facebook has renamed its Libra cryptocurrency to Diem.
- TikTok is testing three-minute videos .
- Groups on Odnoklassniki can now accept donations .
Quiz: How Well Do You Know the Instagram and Facebook Advertising Universe?
eLama and “Like” made a special project “Advertising on Instagram and Facebook in 7 video lessons”, in which eLama paid traffic expert Konstantin Naichukov b2c fax spoke about step-by-step work with Facebook Ads.
Based on the results of the project, we prepared a test to check the acquired knowledge.
For whom: for marketers and business owners.
What is the time: 7 minutes.
New Instagram Guides Format: Review, Instructions, and Examples
Instagram guides are definitely worth testing – they are a quick way to tell your audience about your company, products and services in detail and in a visual way. Read more about the new content format in the article.
For whom: for everyone.
What is the time: 8 minutes.