is taken by the hand and is really chased through the text like on a rollercoaster.
That’s exactly what a good webinar is like.
It holds you tight and it leads you to the end.
Without “Um…”, “Erm…” and boring dips.
Because if things get really boring, you’ll lose a lot of people in your webinar and you don’t want that.
For this reason,
Write your webinar scripts according to the rules of copywriting.
Copywriting is of course also part of podcasts.
You ask yourself:
How? Why?
Very easy.
Podcasts are also clicked on and listened to because of the headline.
When you improve your copywriting, your headline writing gets better.
You will write much denmark email list better headlines and you will find out what gets clicked on.
What really arouses interest?
What do people really want?
What is my target audience’s real desire?
If you can do this well, you will be able to create very good headlines for podcasts.
Then you will have more downloads.
+ A good copywriter also knows how to incorporate open loops and that one
should work with curiosity.
You can and should do this with a podcast too
You can open a can of worms at the beginning of the podcast, for example, by saying:
“Hey, I found out now let’s turn to the topic of leadership what the number one trait that makes men attractive is and it’s not what you think!”
But then you don’t now let’s turn to the topic of leadership reveal it, you only say it at the end of the
podcast.
Here’s how you can use open loops in your podcast to keep people’s attention and keep them tuning in until the end.
Of course, this also agb directory applies to videos and other content formats where you should also use copywriting.
These were seven unusual places where many people don’t expect copywriting, but where
copywriting belongs.
When you start incorporating copywriting into all your processes, everything you do, everything you write and everything you produce.
And always follow the four basic principles of copywriting.