Brands that feature a blog on some ecommerce their telegram database website. However, there are many that don’t do this. For industries like apparel and jewelry, some business owners don’t think a blog will provide any value. This is completely wrong! In fact, blogs will provide a lot of positive outcomes for your business, such as:
These are only a few benefits that blogging can do for your business, and its worth the add effort to build content to share. In fact, Companies who blog receive 97% more links to their website. If you’re not sure what to blog about, do some research on what other brands are doing: you could write and share recipes, fashion trends, or ucational pieces. You could also talk about any organizations you’re collaborating with or supporting, and discuss worldwide trending topics in a way that’s relat to your brand and what you sell. Check out Live Love Gamay’s blog as an example.
Live Love Gamay blog exampel
Live Love Gamay uses their blog as a way to share personal experiences and stories. They also tie in one of their products that is relevant to the story, making the content valuable to readers who are interest in the products as a result of what they read. This is one example of how an apparel brand can use a blog strategy to drive traffic and sales.
A new entrepreneur
or an experienc ecommerce high engagement rates among dormant users business owner, podcasts can provide a lot of value for you. There are many podcasts that are specifically about the ecommerce industry where you can purchase be numbers ad space or feature as a guest. But even outside of the ecommerce or tech niche, purchasing podcast ad space on shows that your target audience is listening to is a great opportunity as well. For example, if you’re a beauty or cosmetic brand, getting a 30-second snippet on a podcast about the beauty industry may have a higher impact on your sales because the audience is likely people interest in learning about new products and brands to try.