And has been viewed over 26,000 times. The media and bloggers alike have picked up on it. As we digest what it means. It’s important to recognize that this is the next phase of the internet and the next phase of social business. An interesting finding is that the second era (social) and the third era (Collaborative Economy) use the same social technologies but. Instead of sharing media and ideas. People are sharing goods and services. This is all part of a continuum. We need to understand. However, how our careers will progress as the market moves forward with us. Social Internet Phases technology enabled the sharing of media.
Ideas called social business
The same tools enable sharing of goods and services called the collaborative economy Screen Shot 2013-06-11 at 5.53.45 AM Internet Phases. Past, Present, and Future Attribute Brand Experience Era Customer Experience Era Collaborative. In conclusion, Economy Era Driving technology CMS and HTML Social technologies Saudi Phone Arabia Number Data Social technologies Years 1995. Internet had 14% American adoption 2005: Business blogging disrupted corporations 2013: AirBnb, TaskRabbit, Lyft, gain mainstream attention What is shared Vetted Information Personal Ideas and Media Goods and Services.
Who shares Few Many
Many Who receives Many Many Many. What it looks like Brands and media talk. People listen Everyone talks and listens. Buy once, share many, need to buy less Who has the power Brands and publishers Those who use social. Those Chile Phone Number List who share goods. However, and services Who is disrupted Traditional mediums. TV, Print Corporations, governments Corporations. Governments What must change Media models. Communication and marketing strategy. . Therefore, business models How corporations responded Created their own corporate website Adopted social tools internally. Externally Learn to share products.