SEO mistakes are often made  , resulting in our website not achieving the expected results in ranking despite the efforts made. This is due to some irregularities that have c level contact list been made, resulting in it remaining far from the top positions in search results.

Hidden text

For better SEO results , many webmasters hide text within the page content with keywords. Google now easily understands hidden text and can do little to help the page perform better.

You are not using a Page Title.

The page title is perhaps one of the most important things on a page. It helps both search engines to display a title that describes a site as briefly as possible, and those who want to visit it often, adding it to their bookmarks, but also opening it in different tabs in their browser. The title is found in the code of the website in the form, <title> The title of my site</title>.

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There is no robots.txt file.

Having a robots.txt file with the appropriate commands can help search engines not to list everything in their results, but to display the useful pages that interest us.

 Existence of sitemap.xml file

Many websites do not have the sitemap.xml file, which is very important for the proper promotion of a website. The XML Sitemap also informs search engines about the pages and articles on a site. It also creates additional links that will help in more effective SEO .

 Bad permalinks

Ugly links, like http://tositemou.tld/?p=1, do not help with how to create a value proposition effective SEO . If a site has Greek articles, it would be a good idea to use a plugin that converts the article names to Greeklish in the links.

Existence of meta description

This is less important than the title, but it does help give search engines some “keywords” that will show up in searches.

Broken Links – HTTP 404 Errors

Broken links, i.e. links that lead to a page of the website o cn numbers r third-party websites that do not exist or have changed their web address (url), are another factor that should receive special attention. If the url exists but has changed, then the problem is easily solved with a 301 permanent redirect. However, when the url no longer exists, then it must be removed.