Also read: The 6 biggest social
By the way, I have no research or figures to support this development. (If you are reading this article now and do have figures on this, I would like to hear them). I did ask, how could it be otherwise: one of the biggest causes of this development: our good friend ChatGPT. He indicates the following:
screenshot question to chatgpt about typical ad texts
Of course, the above question to ChatGPT is not a valid research. But I personally find it very interesting to rcs data keep an eye on this.
3. Authentic and personal content (UGC)
A direct consequence of the development I outlined in point number two: personal and authentic content is becoming increasingly important , precisely because of the amount of AI-generated content . The average consumer is increasingly critical of advertised social media content. If everything about your advertisement screams that you are ukraine business directory a party that simply wants to sell something, then there is a good chance that the engagement on your advertisement will be disappointing.
This also means that your ads really
A don’t have to be high-quality photo or video productions. Often a (good) smartphone camera is already fine for your advertising campaign.
Tip : be careful not to use your old smartphone from prehistoric times, ‘with a potato as a camera’. After all, you do want your short videos instagram reels photo and/or video material to look good . Preferably choose a smartphone with a Full HD (1080p) or a 4K camera, for sharp image quality.